Let’s face the problem.
It started innocently. Some dog ears and a snout. And slowly we entrusted filters with our faces. And more. It’s not just our jawline, lips, or nose that they change. It’s how we see ourselves.
Now, there is a filter that took it too far. Too perfect. A filter so good it’s so bad.
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Bold Glamour filter took the internet by storm, but it can only do harm if we give it our faces. So we didn’t.
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This was a call to action for every woman to join the movement against “digital distortion”. And the world responded.
Even celebrities joined the cause, turning their back not only on social media but in front of the cameras at events like the Oscars.
